If you want the more official answer to this question, check out National Instruments website: http://www.ni.com/en-us/shop/labview.html.
We’ll cover this topic from the perspective of our company, which was built around using LabVIEW and making it work for a variety of automated test applications (and even some non-test applications).
For the sake of transparency: we’re a platinum level National Instruments Alliance Partner, so we’ve obviously got a vested interest in using LabVIEW and making it work in the real world.
LabVIEW is essentially a graphical programming language (technically it’s a development environment, and the language is “G”, but in common usage it’s a language). Instead of typing words like with C++, Python, or other text-based languages, you place and connect visual objects around your screen.
A picture makes the difference pretty clear: